Tuesday, August 07, 2007

Not Again: The New Anti-Marijuana Ads

When I first saw the latest ads fighting marijuana use, I thought they were the worst ever. Crudely drawn and poorly-animated cartoons showing aliens and dogs walking away from stick-figure men as they smoke pot. I thought "no way this is going to work." That's why I was so surprised when a columnist in Slate said they were the greatest anti-pot ads ever. Since he makes some good points, and I admit, I'm not exactly the target audience for these ads and the columnist is an admitted drug user, I'll go with it. But if this is what it takes to reach those dope-heads, then I think they're even worse off than I thought.


Mauricem said...

That was surprising. I'll admit I didn't feel one way or the other about them, but to know they're a hit is really surprising. I still prefer the Chappelle anti-drug ad:

Monkey Migraine said...

I thought there were some good points like the fact that they don't look corporate, and they exploit dope-smokers' greatest fears sound about right. Certainly we've come a long way from "brain on drugs" and saying "smoke marijuana and die instantly" isn't true or effective.bait